Social Media Image Sizes: TikTok, Douyin, Xiaohongshu and More

Platforms may crop the same asset differently in feeds, profile grids, and device interfaces. The sizes below are practical working canvases, not permanent platform guarantees, so preview important campaigns before publishing.

Platform Size Quick Reference

Platform and PlacementWorking SizeRatioCropping Note
TikTok vertical video or cover1080 x 19209:16Keep text and faces away from interface overlays.
Douyin vertical video or cover1080 x 19209:16Use a centered subject and preview the cover crop.
Xiaohongshu portrait note image1242 x 16603:4A strong default for portrait covers and image notes.
Xiaohongshu square image1080 x 10801:1Useful for product grids and reusable assets.
Instagram portrait post1080 x 13504:5Fills more vertical feed space than a square post.
Instagram Story or Reel1080 x 19209:16Use safe margins near the top and bottom.
YouTube thumbnail1280 x 72016:9Keep text large enough to read at thumbnail size.
X / Twitter header1500 x 5003:1Keep important content near the center.

How to Prepare Multiple Platform Sizes

  1. Upload JPG, PNG, WebP, or HEIC images in a batch.
  2. Choose a TikTok, Douyin, Xiaohongshu, or other platform preset and review each focal point.
  3. Add a text watermark, reduce file size, and choose JPG, PNG, or WebP when needed.
  4. Download files individually, or create a free account to download the batch as a ZIP.

Detailed Platform Guides

Frequently Asked Questions

What image size should I use for TikTok?

Use a 1080 x 1920 pixel canvas with a 9:16 aspect ratio for vertical TikTok content and covers. Keep important content away from interface overlays.

What size should I use for Douyin?

A 1080 x 1920 pixel, 9:16 canvas is a practical default for vertical Douyin videos and covers. Preview the profile-grid crop before publishing.

What is a good Xiaohongshu image ratio?

Portrait Xiaohongshu notes commonly use 3:4. TapCrop includes 1242 x 1660 and 900 x 1200 presets, plus 1080 x 1080 for square images.

Can I prepare several social media sizes in one batch?

Yes. TapCrop batch crops and resizes images using platform presets, then adds watermarks, compression, and format conversion in the same workflow.

Prepare Your Social Media Images

TapCrop batch crops, resizes, watermarks, compresses, and converts images locally in your browser. Your files are never uploaded.

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